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Truly Free Laundry Detergent Review (After Trying ALL the Non-Toxic Detergents)

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Use code TERILYN30 for 30% off Truly Free orders

After testing pretty much every clean laundry brand on the market—Branch Basics, Molly’s Suds, Puracy, you name it—I finally found one that checks every box. Truly Free isn’t just another non-toxic laundry detergent. It’s the one I keep coming back to, load after load. If you have sensitive skin, kids, pets, or want something that works without the toxic chemicals, here’s my honest review of their whole system.

Truly Free Laundry Detergent Review

About the Brand

Truly Free creates eco-friendly cleaning products that are free of dyes, synthetic fragrances, optical brighteners, phosphates, formaldehyde, and other harmful chemicals. Their formulas are plant-based, EWG-conscious, and packaged with reusable jugs and refill pouches to drastically reduce plastic waste.

They offer a wide range of products that are safe for sensitive skin, babies, and even pets. They use essential oils (never perfumes) for a subtle, non-irritating fragrance, and they also have an unscented option. I’ve loved everything I’ve tried so far, including the scented detergent, which is rare for me since I’m very sensitive to scents.

Products I Tested

Here’s what I’ve tried:

Truly Free Laundry Wash Review

The Laundry Wash is Truly Free’s hero product—and it’s what converted me. I was honestly shocked at the difference in our clothes the first time I used it. I also like the Signature Scent (which is made with essential oils, not perfume), which is unusual for me because I hate the smell of traditional laundry detergent. Plus, the refill system makes my laundry routine feel way less wasteful.

Truly Free is free from optical brighteners, SLS, synthetic fragrances, and phosphates. It’s also biodegradable, works in cold water, and is safe for high-efficiency machines.

I started with the simple laundry kit that includes a reusable jug and compact liquid concentrate refill packets. When you’re ready for your next load, just add warm water to your jug, pour in the concentrate, and shake. This refill system reduces packaging waste and keeps your laundry routine low-effort and low-impact (so nice!). They also have a wide range of other laundry options in their collection. If you want to try everything they make for laundry, this Laundry Kit is a great option to start with.

What I love most

Our clothes are noticeably cleaner, softer, and brighter after one wash — even my husband and 4-year-old commented on how soft their clothes were. And with two wild little boys constantly getting into messes, I need a detergent that’s not just safe, but actually works. Truly Free even got a coffee stain out of my bright white linen pants, which felt like a miracle (they were new and quite pricey).

I also love that I can finally use a scented detergent that doesn’t trigger my skin or my allergies—the light essential oil blend is clean, subtle, and non-irritating (although they do have an unscented option if you prefer). Plus, I appreciate how transparent they are about their ingredients. No hidden chemicals, no greenwashing—just clear, plant-based formulas I feel good about using for my whole family.

Pros

  • Genuinely non-toxic and safe for sensitive skin
  • Light essential oil signature scent that doesn’t irritate (or you can opt for unscented)
  • Works just as well (if not better) than conventional detergents
  • Refillable system drastically reduces plastic waste
  • Huge range of supporting products (stain remover, machine cleaner, etc.)
  • They often run super generous promos

Cons

  • You need to keep an eye on your subscription renewal date (or choose to buy things as a single purchase)
  • Some products (like the Dryer Angel) might not be a fit if you prefer completely unscented laundry
  • The scented version can be strong if you’ve been using unscented for years, like I have. But, if you’re coming from a conventional version like Tide or Gain, you’ll likely find it less intense.

How Truly Free Compares to Other Brands

  • Scent Options: Truly Free uses gentle essential oil blends; most others are unscented only or even use undisclosed fragrance
  • Broader Product Range: Truly Free offers more than just laundry concentrate
  • Packaging: I prefer the refillable jug and pouch system over concentrate bottles or laundry sheets like Force of Nature or Seventh Generation.
  • Performance: My clothes came out noticeably softer and cleaner vs. other brands

Subscription Options

You can set up your subscription to automatically send new refills at the interval that works for your household (every 30, 60, or 90 days). The account dashboard makes it easy to pause, skip, or adjust your deliveries, so you’re never stuck with more than you need. And since their promos are so good, it’s worth checking the website regularly—they often stack first-time offers with bundle deals. (I also email whenever there is a good deal so make sure you’re on my email list.)

Where to Buy Truly Free

The best place to buy Truly Free is directly from their official website where you can access exclusive promos. They also offer customizable subscription plans.

You can also find Truly Free products on:

  • Amazon – with Subscribe & Save options
  • Walmart – select products available online

Final Thoughts

If you’re overwhelmed by all the clean detergent options, start here. Truly Free is the best combination of clean, effective, and sustainable I’ve found—and that’s after trying all of them. It smells amazing (even the fragrance-free version feels fresh), uses plant-based surfactants, and gets my clothes looking brighter and feeling softer than any brand I’ve used—including conventional ones.

Use code TERILYN30 for 30% off Truly Free orders

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