Dime Beauty Review – what I like and what I don’t

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I tried Dime Beauty for the first time last year after I kept seeing influencers talk about it Instagram. And since a few girls I really trust recommended it, I decided to order a few products. I love trying new beauty and skincare products, so I figured why not give Dime Beauty a try and see if it really lives up to the hype. Some I love, others not so much, so I’m sharing today what I’ve tried so far and what I love, what I like and what is just okay. If you do shop, you can use promo code TeriLyn20 for 20% off your purchase.

Before trying it myself, I did a little research and found that Dime Beauty makes all clean skincare and beauty products (which I LOVE!). I’m already using almost 99% clean beauty and skincare (there are a few things in my full skincare routine that I love enough to use even though they aren’t “clean” which make up the other 1%), so learning that Dime was clean made me even more interested.

Dime Beauty Review

First, a little overview: Dime Beauty was founded by Baylee Relf (a licensed master esthetician) and her husband Ryan, in 2018, so it’s a fairly new company. They felt that there was a gap in the market for a clean beauty brand that helped women of all ages, so they started Dime. Fun fact: Dime is actually headquartered in my hometown in Utah.

Is Dime a Clean Beauty Brand?

One of the things I appreciate most about Dime Beauty is their attention to detail on their ingredients list online. One of my FAVORITE things about Dime Beauty is that they include the EWG score for every single ingredient in their products which is incredibly helpful as a consumer who cares about safer beauty products. I’m also impressed by the pricing. Everything is affordable for high quality ingredients and their pricer are much cheaper than other clean beauty brands I use, like Beautycounter.

Dime Beauty ingredients list

How long does it take for DIME Beauty to work?

It depends on which product you’re using. Some have immediate results (hydration, for example), while others, like the lash and brow serums, takes a few months to notice a difference. I noticed a difference in my eyebrows and lashes after about 2.5 months of daily use with those serums.

Best Dime Beauty Products

A quick heads up: DIME gave me a link to share with you that will get you 20% off your purchase! Make sure to use the links below to get the discount.

Dime Beauty Hyaluronic Acid Serum

The Hyaluronic Acid Serum is a great HA product that won’t break the bank. If you have dry or dehydrated skin like me, Hyaluronic Acid acid is a must in your routine. It helps improve hydration in skin, by raising the the levels of HA in our skin that naturally decreases over time. Hyaluronic Acid is also a hydrophilic humectant, which means it draws water from the air to helps replenish hydration over time too.

I do like the Colleen Rothschild Hyaluronic Acid better (it’s my #1 pick for HA) and then like the Beautycounter Countermatch serum 2nd best. But, if those aren’t in your budget or your have younger skin (I’m almost 40), the Dime Beauty HA serum is a great option. You can always start with a more affordable brand and level up if you need something higher end!

You can also find this serum at Ulta and Amazon.

Dime Beauty Review Hyaluronic Acid Serum

Dime Beauty Thirsty Face™ Mist

The Thirsty Face Mist is something I always keep on my desk. By mid-afternoon, my skin tends to feel a little dry and this actually helps it feel more hydrating. It’s much more effective than some facial mists are where I feel like I’m just spritzing water onto my skin. Another reason I keep it on my desk? It contains blue light blocking ingredients. That means it’s protecting my skin from all of the blue light I look at all day while working.

You can also find the Thirsty Fact Mist on Amazon.

Dime Beauty Thirsty Face™ Mist

Dime Beauty Eyelash Boost Serum

The Eyelash Boost Serum was the product I was most excited to try because I heard so many things about it! It contains a blend of amino acids and peptides which help build the length, density and strength of hair. I’ve been using this for nearly a year and have been shocked by the results. My lashes are so much thicker and longer. And when I got a lash lift that destroyed my lashes (even though they promised it wouldn’t), this helped my lashes grow back quickly.

I always hesitated to use other brands of eyelash serums (like Rodan + Fields, Latisse or Obagi) since I’ve heard (and seen on my friends) that it can leave a dark line on your lash line. I actually contacted Dime Beauty to ask about this and they said their products doesn’t cause that effect. And I can confirm — after a year of use, I have no line on my lid.

You can also find the Eyelash Boost Serum at Ulta and Amazon.

Dime Beauty Eyebrow Enhancing Gel

I started using the Dime Beauty Eyebrow Enhancing Gel since I had a few little bald spots in my eyebrows and I was hopeful this would help those grow back. It contains the same effective peptides used in the Eyelash Boost Serum, which helps improve the appearance of longer, stronger, and thicker hair. It WORKED. Even my eyebrow lady has commented on how thick they’ve gotten. I’ve been using it for nearly a year now but saw some results after 2 months.

However, I don’t use this during the day with my makeup. I use it at night since I prefer Beautycounter’s Brow Gel during the day to add a little color and the Dime brow gel is clear. I also find the Dime formula VERY wet and it sometimes leaves my brows looking too separated and defined. So, problem solved, I just add it to my brows after my evening skincare routine as more of a treatment than a beauty product.

The Eyebrow Enhancing Gel is also available on Amazon.

Dime Beauty Volume Mascara

I didn’t love the Dime Beauty mascara as much as I hoped, but it was fine. It applies smoothly without clumping or flaking, but I didn’t feel like it gave my lashes quite enough volume and it smudged on me. (To be fair, all oil-soluble mascara smudges on me, which is why I have to use water-soluble, tubing mascaras.)

This mascara is available at Ulta and Amazon as well as online at DIME.

Dime Beauty Blue Facial Oil

I love the smell of the Dime Beauty Blue Facial Oil and it feels great going on, but it’s not as hydrating as my favorite Colleen Rothschild No. 9 Facial Oil. But, that’s because it’s designed for oily skin. So, if you struggle with breakout-prone skin, you should give it a try. This oil can be applied all over or used as a spot treatment as well as provide hydration. Hydration is key even for oily skin since so many people struggle with breakouts due to over-drying their skin. (Learn more about how to choose the right products for you in my Free Skincare 101 mini course.)

The blue facial oil contains blue tansy oil, black cumin seed oil, and rosehip oil which are great for minimizing blemishes and inflammation. These oils also have anti-aging and anti-inflammatory properties that prevent redness and scarring, and they also help repair your skin barrier.

The Blue Facial Oil is also available at Ulta and on Amazon.

Dime Beauty Luminosity Eye Serum

This is a great eye cream if you’re on a budget. The Beautycounter Countertime Ulta Renewal Eye Cream is still my all-time favorite eye cream for fine lines, but it’s pricey at $76. The Dime Beauty Luminosity Eye Serum is absolutely a solid choice for $38 (plus 20% off with my code TERILYN20).

It has a cooling effect that feels like it’s literally depuffing upon application and is packed with eye brightening and tightening ingredients like Goji Berry, Grape Skin Extract, Cucumber Extract, and Peptides. It’s great for under eye puffiness, in particular.

DIME’s Eye Serum is available at Ulta and Amazon as well.

TeriLyn Adams holding Luminosity Eye Serum

Hyper Glow™ Serum

The Dime Hyper Glow Serm is Dime Beauty’s Vitamin C serum. I’m hooked on the Beautycounter All Bright C serum, so I haven’t tried this yet. The Vitamin C they use (15% L-Ascorbic Acid) is great, though, for improving dullness and hyperpigmentation. It’s MUCH more affordable than my vitamin C, so that’s also something to keep in mind. It also has also has Vitamin E in it (which helps prevent environmental damage to your skin) and resveratrol, which helps with anti-aging.

You can find the Hyper Glow Serum at Ulta (in a set) and on Amazon.

Dime Beauty Wonderscreen™ SPF 30

Dime Beauty’s mineral-based sunscreen has 30 SPF and is made with super clean ingredients like zinc oxide, beetroot, and squalane, which help to soothe, protect, fight wrinkles, and hydrate the skin. I like it a lot! It’s a little thicker than the Beautycounter one so it takes a little more time to rub it, but once it’s fully absorbed, it’s nice and not greasy. I especially LOVE that it doesn’t leave a white cast like so many mineral sunscreens.

You can find the Wonderscreen at Ulta and on Amazon.

Dime Beauty Tinted Wonderscreen

This sunscreen is a brand new option from Dime, and it’s a great option for those who want a tinted base with SPF! Not only does it contain the same active ingredients I noted above for the non-tinted option, but this version leaves a sheer, glowy finish. I really like this tinted sunscreen.

Dime Beauty Gentle Jelly Cleanser

I’m pretty committed to my Colleen Rothschild Cleansing Balm so I haven’t tried the Dime Beauty Gentle Jelly Cleanser but it is a great option if you’re looking for an affordable face wash that’s gentle.

This cleanser is also available at Ulta and on Amazon.

TBT Cream

Dime Beauty’s TBT Cream is a clean retinol alternative that gives you all the benefits of a retinol cream minus the harshness. This is important, especially for pregnant and breastfeeding moms. The ingredient they use for the anti-aging properties is bakuchiol, the same as what Beautycounter uses in their anti-aging line.  I’ve used a full jar of the TBT Cream and really like it.

I apply it at night and when I wake up, my skin is absolutely glowing. It’s not quite as hydrating as my all-time favorite night cream, the Beautycounter Supreme Cream, but the glow effect was real. If you don’t have super dry skin, this is a great anti-aging night cream at a more affordable price point.

You can also find the TBT Cream at Ulta and on Amazon.

Super Firm Serum

The Super Firm Serum is supposed to help reduce the appearance of fine lines, wrinkles, and sagging skin. It contains leucojum aestivum bulb extract. It assists in limiting the contraction of muscle cells or tissues (like botox, but safer). This helps the skin keep up with its daily repairing process to reduce the appearance of fine lines and wrinkles. I apply it only to my smile lines. I was hoping to see a difference, but after using it for a month, nothing yet.

You can find the Super Firm Serum at Ulta and on Amazon as well.

TeriLyn Adams holding Super Firm Serum

Dime Beauty Whipped Body Exfoliator

I already have a favorite body scrub from Beautycounter. However, I just tried this Whipped Body Exfoliator recently and LOVE it. It’s different than other body scrubs I’ve tried because it’s not oily. You’ll love this if you don’t like the oily residue left over from a salt or sugar scrub. It feels more like an exfoliating body wash since it rinses off without anything left over. I also LOVE the easy-to-squeeze packaging.

Bottom Line

If you’re looking for a safe, high performing and affordable skincare line, Dime Beauty is a great option. I really, really like a lot of their products. While I have other brand in my skincare routine I like more — mostly from Colleen Rothschild and Beautycounter — I think DIME is a great alternative at a more affordable price point. While they don’t feel as “high end” as some of my current products (simply in the way they apply and absorb), they are definitely better than drugstore products. I also love their commitment to safety and transparency around ingredients, and they are vegan and cruelty-free.

However, the Dime eyebrow serum and Dime eyelash serum are musts in my routine. I haven’t even tried any other brands of those since I’ve been so happy with those.

And I also LOVE the Dime Beauty perfume. I’ve been on the hunt for YEARS for a perfume that I liked and didn’t make my throat feel like it is closing. I’m allergic to most perfumes, even other clean brands and Dime passed the test! It smells amazing and I don’t react. I have a full blog post with my favorite Dime Beauty Perfumes.

If you’ve tried Dime Beauty, I’d love to hear what products you like!

Use code TeriLyn20 for 20% off your purchase if you order from DIME!

Note: I reached out to Dime Beauty to partner after I’d tried their products for a few months. I felt I could 100% recommend the lash and brow serums and perfumes. They used to sponsor my Instagram stories from time to time. However, this blog post is NOT sponsored and is my honest review, as always. I do earn a commission if you use my links or codes!

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